This text provides comprehensive coverage of the field of Internet marketing that is timely and relevant. It relies on extant marketing theory where appropriate and introduces many conceptual frameworks to structure student understanding of Internet marketing issues. Above all, it works on the premise that the Internet-whether used as a medium of [...]
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Plantronics offers products for the computer and mobile market segments, specializing in telephone products, such as amplified telephone headsets, telephones for hearing-impaired users and noise-canceling headsets, handsets for use in high-noise environments and value packs. As the world’s leading designer, manufacturer and marketer of lightweight communications headset products, Plantronics produces a great [...] |
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